Following the temporary closure of Melbourne salons as part of Stage 4 lockdown restrictions, a group of industry stalwarts are uniting for a new and timely support initiative.
The concept?
Hearts 4 Vic: A four-week digital education offering and fundraising initiative devised by Aftermath HairEd’s Adam Ciaccia and Kobi Bokshish, alongside Julie Mahony of Pierrot’s Hair Studio in Perth and a team of experts including Jenny De Oliviera, Pauline McCabe, Jenni Tarrant, Selina Tomasich and Leanne Cutler.
Commencing 17th August, the biweekly program offers a lineup of skills-based, salon business and mental wellbeing sessions held across two weekly segments: Monday’s Aftermath Hair Ed and Wednesday’s Mentoring Marathon @ Aftermath Hair Ed; both accessible via Aftermath Hair Ed’s Facebook page.
In an effort to support those impacted, both segments will be free for all Victorian hairdressers. All other guests wishing to participate are asked to make a donation to Hearts 4 Vic‘s registered charity, Hair Aid Australia; with all funds converted into shopping vouchers for hairdressers struggling to make ends meet.
“Every Monday afternoon, we will feature three different artists [completing] live hair demonstrations,” shares Kobi Bokshish via Aftermath Hair Ed. “Every Wednesday, Julie Mahony will feature some amazing people, with [a lineup of] sessions on mentoring, business coaching, apprentice training and mental health.”
Having kicked off this Monday, Hearts 4 Vic will return tomorrow (Wednesday 19th August) with the first instalment of Mentoring Marathon @ Aftermath Hair Ed; a weekly segment devised to help hairdressers plan, cope and grow during the current pandemic. Commencing 6pm, sessions for this week include:
- 6pm: Recognising Depression with Judith Lowe
- 6.15pm: The Stress Cycle, Good and Bad Hormones from the Brain, Breathing, Focus, and their Impact on the Mind with John Hickey
- 6.30pm: Inspiration and Motivation; On Creating a Winning Collection with Sharon Blain and
- 6.45pm: Social Media Effectiveness with Nicole Healy
Upcoming educators include international guest artists JB Marzella, Mark Hayes and the Sassoon Artistic Team, local legends Sharon Blain, Kobi Bokshish, Stevie English and Lorna Evans as well as reigning New Zealand Hairdresser of the Year Dany Pato (to name a selection).
Alongside a lineup of industry names, Sharon Blain will return as a guest mentor alongside Be the Exceptional Hairdresser’s Bernadette Beswick, Personal Development Specialist Judith Lowe and members of the Biba, Elysium Hair, Scandizzo Salon and Togninis teams.
An invaluable opportunity to learn, grow and support those in most need of assistance during these unprecedented times. Tune in tomorrow via Aftermath Hair Ed’s Facebook page.
To donate, visit: www.hairaid.org.au/donate
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