De Lorenzo makes a splash on the Whitsundays for the 2013 ASPYA summer conference

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The 2013 De Lorenzo ASPYA summer conference was held on Sunday 8th September – Tuesday 10th September. De Lorenzo returned to its roots as it held its conference on Hamilton Island – where its very first conference was held 10 years ago.

The conference kicked off with a fashion show that celebrated the wealth of emerging talent that exists in the extended De Lorenzo family. The vibrant event showcased guest artists and salon teams in a fashion parade that was truly a visual feast. The show was divided into 4 themes Free love, pop art, punk and space, where each team displayed their flair.

Free Love saw the 60’s and 70’s brought back to life by guest artist Rebecca Hubbart and her team Kristy Taylor and Lisa Simons who showcased the hippy era.

Pop Art was an Andy Warhol inspired take on hair by guest artist Richard Kownacki and his team Storm Lahiff and Sara Briscoe.

Punk was what Guest artist Tim Maddaford and his team Kyle Falconer and Maz Azorakos showcased, creating postmodern and punk themed hairstyles.

Space was a Lady Gaga inspired cocktail of futuristic flair created by guest artist Sofia Azaorakos and her team Paige Evison and Vicki Frisk. Taking the audience to another world.

The fashion show was a world-class event held in an intimate location and left everyone in the room feeling inspired for the next few days.

Day 2 kicked off with guest speakers Michael McQueen; Kerri Wellington and Allan Pease who all shared their business expertise with an eager to learn audience, before delegates went away to prepare for an Oscars inspired Gala Awards Dinner. Guests were entertained by popular stand up comedian and TV regular Cal Wilson and Melbourne based all male A Capella group Suede.

The ASPYA salon of the year awards were announced and the 2013 salon of the year was Hair Review.

Following the awards guests were treated to an after party where the band ‘Life and music of Steve Wright and the Easybeats’ played their tunes well into the evening.

On day 3 guests were treated to guest speakers Faye Murray; owner and founder of Your Coach and Lisa McGuigan; fourth generation wine maker who both shared their business expertise. That finalised the conference and guests began to head back to their salons to implement their new skills and inspiration.

The De Lorenzo 2014 ASPYA conference will be held in Singapore.




Salons who have reached the 5 and 10-year milestones of ASPYA membership:

Five-Year Loyalty

The Terrace Hair Salon

The Little Birdcage

Erina Hairport

Finelines Hairdressing

Tuto Per Te

Déjà vu Hair Designs

Natural Hair Art


Interlocks Hair Face Body

Establishment Hair Skin Body

Northern Beaches Hair & Beauty

Roca Verde

Ten-Year Loyalty

Fibre Hair

Punch Salon

Salon 66

Sculptures Hair Design



Marketing Excellence Finalists:

Hair Review

La Unica

Podium Hair & Beauty

The 2013 Marketing Excellence Award Winner: La Unica.


Top 10 Salon of the Year Finalists

1. Capelli Hair Studio

2. La Unica Salon

3. Mali Hair Spa

4. A Cut Above Hair Stylist

5. Hair Review – Winner

6. Madd Hairdressing

7. Bella The Cut & Colour Salon

8. Podium Hair & Beauty – First Runner Up

9. Underwraps Hair Studio

10. Clareʼs Hair Together & True Beauty

The Salon of the Year Second Runner Up: Underwraps Hair Studio

The Salon of the Year First Runner Up: Podium Hair & Beauty

The 2013 Salon of the Year: Hair Review.