What is Colour with Care?
Colour with Care is a simple but effective initiative in which anyone can raise funds for Médecins Sans Frontières (Doctors without Borders) simply by visiting a La Biosthetique colour salon. Every time you have your hair coloured a percentage of the cost of the colour tube is donated by La Biosthetique to Médecins Sans Frontières.
The funds will then go to providing critical support in the areas that need it the most. Whether it’s stopping the spread of infectious diseases, giving malnourished children access to essential meals or providing medical aid to those in disaster struck areas.
How does it work?
For every colour done in the salon a portion of the colour sales will be donated to Me- decins Sans Frontieres. Based on the average colour usage per client, this will equate to the equivalent of 4 malaria diagnostic kits per colour service. Each day an individual stylist in a salon would provide the equivalent of 2 emergency nutrition packs, put that all together with a salon of four staff and every fortnight that salon will be doing enough colours to provide 1 delivery kit for safe childbirth.
Spread this across an entire network of La Biosthetique salons and you start to under- stand how one simple initiative such as Colour with Care can make a big impact.
How can Salons get involved?
Any hairdressing salon can get involved simply by stocking La Biosthetique colour. For more information please contact La Biosthetique Australia on info@labiosthetique.com.au or 1300 55 40 69.
– TJ