Alexa’s personality perfectly embodies the L’Oréal Professionnel Woman: Confident, Elegant, Impertinent and Free.
Adored for her effortless beauty and chic style, British it-girl Alexa Chung has been named an International Ambassador for L’Oréal Professionnel.
A natural fit for a brand characterised by elegance, sophistication and oh-so-French charm, the cat-eyed trend maven (fashion designer, TV presenter, model, creative consultant, writer – shall we continue?) is unarguably one of the most recognisable style icons to grace this millennium.
“We are absolutely thrilled to welcome Alexa Chung as our 2018 L’Oréal Professionnel International Spokesperson,”says Marion Brunet, International General Manager L’Oréal Professionnel. “Alexa truly embodies L’Oréal Professionnel’s core values; she is a true trendsetter, is always at the forefront of trends, is passionate about fashion, believes in the added value of professional hair artistry, and her personality perfectly embodies the L’Oréal Professionnel woman: confident, elegant, impertinent and free. In 2018, she will represent two key launches for the brand, both in hair care and hair colour.”
Chung joins a host of equivalently dazzling L’Oréal Professionnel s muses including Eva Green, Hailey Baldwin and Taylor Hill. How’s that for good company?!