It’s no secret that we as an industry are constantly in search of ways in which to give back and alleviate our collective impact on the planet, and with over 70% of the Earth’s surface comprised of ocean, it is critical that we partner with organizations that support it’s protection and restoration. 

We’re thrilled to report that this Earth Day, weDo/Professional within the Wella family have officially partnered with Plastic Bank – because hair and beauty products shouldn’t cost the Earth! 

WeDo/ has partnered with Plastic Bank to help fight ocean plastic while alleviating poverty. For every weDo/ product bought, 8 plastic bottles will be collected from the environment.

All products are designed to be more eco-ethical, Vegan Society certified, and Cruelty-Free International approved.

weDo/ Professional Light & Soft Shampoo RRP $36.75

weDo/ Professional Light & Soft Conditioner RRP $36.75 and 

weDo/ Professional Light and Soft Mask RRP $38.30

The Light & Soft range is perfect for fine hair for lightweight and soft hydration.

Moisture & Shine No Plastic Shampoo Bar for Normal or Damaged Hair RRP $25.95 

Made with natural ingredients and zero plastic, these shampoos are designed with sustainability at the forefront, whilst still providing a great cleanse and hydration for normal or damaged hair.

For more information on weDo/Professional click here, and for more information on Plastic Bank, click here.