Award-winning Adelaide hairdresser at Kinky Curly Straight and AHFAs multiple finalist, Uros Mikic has been appointed the role of Creative Director of MATRIX Australia. Working alongside other visionary artists from around Australia and the world, and recognised as a creative force in his own right, Uros is looking forward to leading the Matrix Australia brand creatively and empowering stylists to create positive change. As the Creative Director, Uros joins fellow Australian Design Team members in inspiring the hairdressing community with fresh, fashion-forward and directional ideas and aesthetics.

In his new role with Matrix, Uros collaborated with the Global Matrix Creative Team in New York in Oct/Nov 2014 in developing the future Matrix Trend Collection and he has represented Matrix colours in Bangkok, Thailand at the Hairworld awards show and Destination Imagination in Spain.

“I am honored to be given the opportunity to creatively lead an iconic brand like Matrix as their Creative Director, and collaborate with the Australian Design Team to inspire new generations of stylists who love the Matrix brand and are eager to learn more, enhance their techniques and be at the forefront of innovative colours and styling products,’ says Uros,

Alishia Smart, Matrix Australia General Manager, explains: “On our search for the ideal candidate we set out to find an individual who was as passionate and committed to the hairdressing industry as we are and most importantly, was dedicated to growing and developing all salons and stylists, regardless of skill level or salon size. Uros demonstrates all these qualities, starting with his 100% commitment to sharing his skills and knowledge through education, to pushing the boundaries with his endless participation in many industry events and competitions, not to mention the sustainable methods in which he runs his salon business. It is not only a pleasure but a privilege to work alongside Uros and we are simply thrilled to have him as the MATRIX Creative Director.”

Uros is planning for a busy year; juggling salon clients, awards and collection work for Kinky Curly Straight, as well as education classes and shows around Australia and internationally for Matrix.