Trend Reports from AW16 London Collections by Fudge Professional

Sibling London x Fudge Professional

80’s Colour Pop

Sibling London

SESSION STYLIST: Teiji Utsumi for Fudge Professional

COLLECTION: Inspired by Sibling’s obsession with pop culture of the 70s & 80s especially two of the biggest icons Grace Jones & Jean Michel Basquiat.

HAIR INSPIRATION: Taking inspiration from the primary colours of Grace Jones’ album covers, acid yellow, blood red and rich blue hair wefts coloured using NEW Fudge Professional Paintbox added a modern twist to the square 80s buffalo shape.

STEP BY STEP:

  1. Prime hair with Fudge Professional Tri Blo to create light hold and heat protection for the ultimate styling foundation
  2. Apply Fudge Professional Hot Hed and blowdry sweeping hair away from face towards the nape of the neck
  3. Glue coloured hair wefts to the front section of hair in a semi circle shape
  4. Using a small tong, tightly curl front and crown sections of hair to create a buffalo inspired flick
  5. Spray lashings of Fudge Professional
    Head Shine to create a sweaty wet look finish

Topman x Fudge Professional

Slobulant

topman

SESSION STYLIST: Matt Mulhall for Fudge Professional

COLLECTION: It’s all about an eclectic mix of textures and prints. Coining the term Slobulant (tailoring made sloppy) the collection is a nod towards the grungy era of 1993.

HAIR INSPIRATION: To tie in with the grungy vibes of the collection, the hair has been left undone, slightly dishevelled and kept very flat to the head.

STEP BY STEP:

  1. Wet hair down before applying Fudge Professional Big Hair Bodifying Style Whip and create a loose centre parting.
  2. Comb hair close to the head and blow dry using a hair net to ensure a super flat effect.
  3. To add separation apply Fudge Professional Big Hair Think Big Texture Spray to random sections of hair. For finer detail, add Fudge Professional Hair Shaper from midlengths to ends, paying extra attention to the parting for a whispy, grungy texture.
  4. Finish with Fudge Professional Skyscraper Extra for ultimate hold.

Belstaff x Fudge Professional

Heading North

belstaff

SESSION STYLIST: Teiji Utsumi for Fudge Professional

COLLECTION: Based upon cold adventure riding and the pursuit of freedom, the collection merges Belstaff classics with innovative new materials, constructions and functionalities.

HAIR INSPIRATION: After riding in the snowy mountains, hair reflects the journey through tough terrains and icy glaciers with a mixture of sweaty and matte textures.

STEP BY STEP:

  1. Prime hair with Fudge Professional Tri Blo to create the ultimate foundation
  2. Apply Fudge Professional Salt Spray direct into the roots to create raw grit and texture
  3. When applying Fudge Professional Hair Shaper, push hair up and massage in to create a messy effect
  4. Use a wide toothcomb to smooth top sections of hair to create some structure – this should resemble helmet hair
  5. Use a hair diffuser to dry product in so that you don’t affect the hair’s structure. Use Fudge Professional Dry Shampoo and Elevate Styling Powder to create a dry matte finish

Katie Eary x Fudge Professional

60s Vibes

katie

SESSION STYLIST: Teiji Utsumi for Fudge Professional

COLLECTION: Inspired by a moment in popular music culture/subculture sparked by ‘The Sacred Triangle’ documentary, which analyses the influences of Lou Reed and Iggy Pop on David Bowie.

HAIR INSPIRATION: The look was based around 60s rock’n’roll and inspired by the likes of Teenwolf, The Beatles and Bridgette Bardot. There was a mixture of prominent sideburns, messy bedhead textures and 60s meets 80s beehives with full fringe hairpieces coloured with Fudge Professional Headpaint.

STEP BY STEP:

TEENWOLF

  1. Wet hair down with Fudge Professional Tri Blo to create
    foundation and control then apply Fudge Professional Hot
    Hed Style Whip to layer up the volume
  2. Blow dry hair in an upwards motion whilst spraying Fudge
    Professional Skyscraper to create hold
  3. To finish, massage in Fudge Professional Hair Shaper all
    over hair to create the bed head effect.

60s ROCK’N’ROLL

  1. Wet hair down with Tri Blo to create foundation and shine, then
    apply Hot Hed Style Whip to layer up the volume
  2. Blow dry hair smooth and then glue in 1inch wide hair wefts to
    create sideburns
  3. Add a small amount of Hair Shaper for subtle texture

BRIGITTE BARDOT BEEHIVE

  1. Prep hair with Tri Blo and Hot Hed Style Whip for heat
    protection and volume. Blow dry in then loosely tong hair to create texture
  2. Sub-divide horseshoe section away and backcomb remaining
    Create a center double pleat at the back of the head and
    secure with pins
  3. Backcomb roots of horseshoe section and pin into a messy
    beehive shape
  4. Clip on fringe hairpiece and finish with lashings of Skyscraper

Photography Credits: Mark Rabadan

– TJ