O&M, the leading name in haircare and styling, showcased its latest STAX collection at the iconic Hordern Pavilion on August 24th, wowing audiences with a stunning display of fashion and innovation during the SECONDLEFT Season 2 Runway event.
Under the creative guidance of O&M ambassador Travis Bandiera, who took on the role of Hair Director for the show, the runway came alive with three captivating Bella Hadid-inspired hair looks. A diverse ensemble of 35 male and female models confidently strutted down the catwalk, each sporting one of these signature styles, enhancing the overall aesthetic of the event.
SECONDLEFT’s Season 2 collection was a testament to the collaborative efforts of activewear designers Matilda Murray and Don Robertson. The collection seamlessly extended the popular STAX activewear line, encompassing a range of stylish pieces, including bomber jackets, corsets, leather sets, maxi skirts, and distressed loungewear.
As Hair Director for the show, Travis Bandiera solidified his status as an industry trendsetter. “We crafted three distinctive looks for this runway,” Bandiera shared. “A sleek, glassy hairdo with a middle part, a more natural and lived-in style, and a sleek streamlined look with lifted roots at the hairline, transitioning to smooth elegance towards the back.”
In pursuit of the coveted Bella Hadid model-off-duty appearance that beautifully complemented the runway ensembles, Bandiera’s team relied exclusively on O&M products. “Our focus was on creating consumer-friendly looks that are effortlessly replicable at home,” Bandiera affirmed.
At the heart of these remarkable styles were key O&M products: Original Queenie Firm Hold Hairspray, Frizzy Logic Shine Spray and Atonic Thickening Spritz.
The STAX presentation marked an exceptional collaboration between O&M and the creative minds behind SECONDLEFT, combining fashion-forward design with innovative hairstyling techniques. With Travis Bandiera’s visionary leadership and the power of O&M products, the event resonated with beauty and sophistication, leaving an indelible mark on the world of fashion and haircare.