SALON: THE POWER OF GIFT SETS AND SPECIAL OCCASIONS FOR BOOSTING SALON PROFIT

Who can believe Easter is in our rear vision mirror, and we’re already talking Mother’s Day? As salons, these holiday (and purchasing) periods offer an invaluable opportunity to boost salon sales through the power of beautifully packaged gift sets that serve as the perfect gift for your clients mum.

One of the key benefits of utilizing hair and beauty gift sets in your salon is that they are convenient and hassle-free for customers. These pre-packaged sets usually include a curated selection of hair care, skincare, or makeup products, carefully chosen to complement each other. This eliminates the need for customers to spend time and effort picking individual items, making it a time-saving and convenient option for busy shoppers.

Additionally, hair and beauty gift sets can be a great way to showcase your salon’s expertise and professionalism. By curating high-quality products from reputable brands in your gift sets, you can demonstrate to your customers that you only offer the best in your salon. This can help build trust and loyalty among your clientele, resulting in repeat business and positive word-of-mouth referrals.

Another benefit of offering hair and beauty gift sets is that they can increase your salon’s revenue. Gift sets are often priced at a slightly higher value compared to purchasing individual products separately, allowing you to earn higher profit margins. Furthermore, customers are more likely to indulge in a luxurious gift set for special occasions like Mother’s Day, making it a prime opportunity to upsell and boost your salon’s sales.

Lastly, promoting hair and beauty gift sets can also help you attract new customers to your salon. Gift sets are not only popular among existing customers but also among those who are looking for unique and meaningful gifts for their loved ones. By promoting your gift sets on social media, through email newsletters, or in-store displays, you can capture the attention of potential customers and entice them to visit your salon.

So why not utilize the simplicity and convenience of showcasing hair and beauty gift sets in your salon to boost your sales ahead of Mother’s Day? They provide convenience to customers, showcase your salon’s expertise, increase revenue and attract new customers. With so many stunning sets on offer, we’ve rounded up a few of our favourites across hair and beauty sure to be a hit with your clients (and their mums!) this gifting season.

 

Davroe Mother’s Day Trios – Available across Repair Senses, Volume Senses, Moisture Senses, Smooth Senses & Blonde Senses ranges.

davroe mothers day

Wella Professionals x Starlight Foundation Mothers Day Gift Sets – Available across the SP Classic, System Professional, Nioxin and weDo/ Professional ranges.

This Mother’s Day Wella Professionals are looking beyond the salon for ways to provide support to Starlight, to help bring fun, joy and happiness to seriously ill and hospitalised children and their families. To honour the amazing children supported by Starlight, Wella Professionals have featured a beautiful artwork on the packaging of this year’s Mother’s Day gift sets.

 

OPI’s Mother’s Day Gift Sets

If mum is less into her locks and more into ensuring she has the perfect mani on display at all times, why not try the cute and affordable OPI sets made especially for Mother’s Day, including iconic shades like Tickle My France-y, Bubble Bath, Throw Me A Kiss, and the ultimate treatment essentials, including best-selling nail strengthener, Nail Envy. You can be sure that these gorgeous gifts will keep hands looking and feeling their best and ready to dazzle – as they should be!

L’Occitane Delicious Almond Cream Collection

This delicious 3 step body routine for deliciously smooth, supple and hydrated skin is the perfect gift for mum this Mother’s Day.

 

ghd duet style Mother’s Day gift

The ultimate styling duo for your mum looking for the latest and greatest in styling tech!

ghd-duo