Luxe Japanese brand Shu Uemura Art of Hair surprised the hair care world this week with a super kawaii Pokémon collaboration.
Just in time for the holiday season, the high-end hair care brand – known for its premium product range – has partnered with the beloved anime series to bring you the Pikachu inspired hair collection you never knew you needed.
Aptly named ‘Pikashu’ (I mean, it’s a match made in heaven…) the brand harnessed the electric powers of the franchise’s most popular character for the limited edition line.
The electrifying collab features 3 Pikashu embellished limited edition versions of the brands most popular products.
Essence Absolue Nourishing Oil Hair & Body ($68): The company’s famed Camellia oil-packed, Essence Absolue Nourishing Oil Hair & Body, infused with camellia and gold sparkles to illuminate and embellish both hair & skin with extra glow.
Essence Absolue Nourishing Mask ($68): For the very first time, the iconic Essence Absolue range introduces a mask infused in golden oil complex. This rich oil complex provides extra nutrition without weighing down the hair while giving it scintillating sheen.
Cleansing Oil Gentle Radiance Cleanser Shampoo ($68): Decorated with Pikachu, the legendary cleansing oil infused with onsen-inspired ferments gently cleanses all hair types while respecting the balance of the scalp. This lightweight cleanser provides radiance with a unique airy touch.
An ideal gift for a loved one looking to up their hair care regimen and be #hairgoals, Pikashu is the ultimate pressie that you will wish you could keep for yourself.
Available November 1st, You can shop the collection through selected salons and retailers and either spoil yourself or a special someone this Christmas.