Good news fashion lovers; autumn racing is officially here. Which can only mean three things… frocks, fascinators, and fabulous hair.

Following the announcement of Toni & Guy’s MBFWA Hair Sponsorship, the Brit born super brand continue to fortify their alliance to fashion, partnering with industry leaders ghd in styling guests’ tresses at the Toni & Guy Gold Lounge.

With a packed bill of Group 1 races (and plenty of trackside activations) this year’s Longines Golden Slipper Day drew a record crowd of punters, with 20,000+ racegoers flocking to Rosehill Gardens on Saturday 25th March.

One of the most anticipated dates on the autumn racing calendar, the Longines sponsored occasion tributes the Golden Slipper honour roll, celebrating it’s rich legacy through a sequence of day races and adjacent festivities.

Inside the garden’s bustling precinct, Toni & Guy National Creative Director Katy Reeve led a team of the brand’s stylists in curating #slipperstyle hair for a selection of influencers, models and special guests.

Facilitated by the Australian Turf Club, the dynamic Gold Lounge was suitably golden, featuring an on-site styling station, photo-booth fitted media wall, and elegant floral installations courtesy of Fleur De Luxe.

Guests were treated to champagne (served in gold Moet & Chandon goblets no less) and canapés, enjoying personal styling and touch up sessions between races.

Locks were prepped, styled and finished using a suite of Label.M styling wonders, as well as ghd’s uber-luxe new gold styler, launched earlier in the year.

In keeping with racing tradition (and this season’s embellishment trend), guests were also invited to road test Label.M’s limited edition hair accessory range; a kit of five bespoke pieces inspired by the catwalks of London Fashion Week.

A selection of influencers (including Renae Ayris, Chloe Barry Hang, and Rose McEvoy) were fitted with race-ready designer threads, supplied for the day by luxury rental company GlamCorner.

With the release of MBFWA’s preliminary schedule, Toni & Guy are set to announce a number of exciting developments in the coming weeks – having just revealed their collaboration with Camilla and Marc for Fashion Week’s anticipated opener.

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