TONI&GUY international Artistic Director and Head of Education, Cos Sakkas suggests 4 goals for success.

Whether you’re an apprentice at the start of your career, a senior stylist looking for that next move or a salon owner bursting with ideas, goal setting is an integral step to success … and it’s never too late to start.

Cos says setting goals is important for your mental and emotional health. “We all need something to strive towards – whether it is a date for reopening, a promotion in the salon or the start of a new project.

“The past 12 months have brought many challenges, but the light at the end of the tunnel is near, and it’s the perfect opportunity to sit and really plan the best use of your time. Don’t put your goals or ambitions on hold, but do everything you can to make them possible.”

Four goals Cos thinks every hairdresser should set themselves:

1 Always look at the positives: We’re living in a world where anything and everything is changing. News and social media are full of negativity and panic – but from negative there is always positive. When our Academy was forced to close, it was a shock, but we looked at the positives and it kickstarted our digital learning. While others were lamenting not being able to educate, we rolled out sessions and workshops to our TONI&GUY family around the world, feeling more connected than ever. So never accept the situation, always look at what is possible.

2 Look after your mental health: 2020 really taught us the strength of mental health. Make sure you go for your daily walk, take time away from screens and pick up the phone to connect with friends, family and colleagues. Talking about anything but the current situation will really lift your mood.

3 Get off social media: It’s easy to fall down the warren hole and spend hours scrolling through social media. So, use your time wisely. Follow 10 new people every week that will stretch your imagination and inspire you – from authors to designers, artists to models and musicians. Look outside of hairdressing for new ideas and inspiration.

4 Keep up to date with trends: With clients back in the salon, chances are they’re after a brand-new look. So, make sure you can offer them something bespoke, something modern and something that makes them look and feel fantastic. Check out our new CONNECTED collection on social media, look at London Fashion Week, models and campaigns to see the shapes, textures and colours that are on trend.

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