Shark Beauty brought high-performance hair styling to the recent Formula 1 Louis Vuitton Australian Grand Prix 2025 with the launch of its Shark SpeedStyle Salon. This marked the brand’s debut at the prestigious motorsport event, offering fans an exclusive opportunity to experience its viral hair tools firsthand.

Located at Melbourne Junction, Albert Park Grand Prix Circuit, the SpeedStyle Salon offered complimentary 30-minute hair styling sessions using Shark Beauty’s innovative tools, including the Shark FlexStyle and the upcoming SpeedStyle Pro FLEX Hair Drying System. This new high-velocity dryer delivered impressive results with speeds reaching 160 km/h in under a second, ensuring no heat damage and a scalp shield for hair protection.

Expert stylists, including Melbourne’s renowned Joey Scandizzo, were on hand to share personalized styling tips, helping guests achieve flawless race-day looks. “Shark Beauty’s styling tools are perfect for the high-energy atmosphere of the Grand Prix,” said Scandizzo.

In partnership with media personality Maria Thattil, Shark Beauty also offered exclusive styling activations throughout the event.

“I’m beyond thrilled to be partnering with Shark Beauty, a brand that not only continues to innovate with powerful beauty tools but also remains committed to inclusivity,” says Thattil.

“Shark Beauty products aren’t just about performance; they empower everyone to feel their best, celebrating all hair types and textures. The brand’s dedication to creating high-quality, accessible tools for all is something I truly admire, because beauty and feeling like your best self is something we all deserve. I can’t wait to share my Shark Beauty experience with fans at the FORMULA 1 LOUIS VUITTON AUSTRALIAN GRAND PRIX 2025.”

Welcome to the fast lane, Shark Beauty!