The first product additions since the brand’s 2014 inception, the new Bond Maintenance No. 4 Shampoo and No. 5 Conditioner will complement Olaplex’s No. 3 Hair Perfector as part of a new “3-4-5 system”.
Ever the market trailblazers, Olaplex are expanding their product portfolio with two significant additions.
Introducing No.s 4 and 5; the first Shampoo and Conditioner offering from the ground breakers at Olaplex. Developed to supplement the brand’s repair suite, this game changing duo is the answer to your hair prayers.
Formulated using Olaplex’s trademark bond building chemistry, the new Bond Maintenance No. 4 Shampoo restores internal strength and moisture levels for shine and manageability, whilst the No. 5 Conditioner acts to repair and hydrate for strong, vibrant hair.
Launched in 2014, Olaplex’s revolutionary three part system works on a molecular level to isolate bonds broken by chemical, thermal or mechanical damage, thereby restoring compromised hair and preventing future breakage.
Encompassing two professionally administered treatments (No. 1 Bond Multiplier and No. 2 Bond Perfector) and one take home protector (No. 3 Hair Perfector), the system serves to protect hair during the colouring process and prevent further strand damage – leaving hair significantly stronger, healthier and shinier.
The first product additions since the brand’s inception, the new Bond Maintenance No. 4 Shampoo and No. 5 Conditioner will complement Olaplex’s No. 3 Hair Perfector as part of a new “3-4-5 system”.
Designed to augment clients’ salon experience, the “3-4-5 system” repairs, strengthens and protects hair between professional treatments, transforming hair styles using Olaplex’s trademark Bond Building chemistry.
While No. 4 Bond Maintenance Shampoo serves to restore moisture levels for increased shine and manageability, the No.5 Bond Maintenance Conditioner subsequently repairs and hydrates hair for strong, lightweight strands and vibrant results.
Both additions are vegan and free from silicone, sulphates, parabens and additional allergens, with each blend comprised of essential vitamins, natural oils and fruit extracts. Formulations are also colour safe, meaning colours retain their vibrancy following service.
In town to celebrate the brand’s newest arrivals was Olaplex Ambassador and renowned celebrity colourist Tracey Cunningham (view our full interview with Tracey here) who appeared on stage at Hair Expo Australia and Haircare Australia’s Pop-Up Education event earlier this June.
“Nothing else is quite like Olaplex, nothing ever will be,” enthused Tracey. “It changed the hair industry; it changed hair!”
“I’m so excited to launch No. 4 and No. 5 down under; you guys are actually the first to stock it! The verbena mint scent alone is delicious, and the results it gives to your locks are amazing. There’s nothing better than giving your clients an at home maintenance system.”
“The duo is devised as part of a ‘3-4-5 system,’ a three step Olaplex take home haircare regimen used in collaboration with No.3 Hair Perfector to repair, strengthen and protect the hair, for tangible salon-fresh results.”
The revolution continues.
Visit www.haircareaust.com to find your nearest stockist.