The Dresscode Project aims to bring about change in the hair industry, championing unity, acceptance and tolerance for all. Through the creation of safe spaces for the LGBTQ+ community, the initiative aims to educate on diversity, and end discrimination in salons the world over.
For years, Murphy Gozzard has led the way in advocating social change in the hair industry.
From a ‘Love is Love’ Marriage Equality campaign to their continued support of Sydney charity Rough Threads, work with Cambodian human trafficking survivors and alignment with Médecins sans Frontières (Doctors Without Borders) through their work with La Biosthétique, the team at Murphy Gozzard have always been known as vocal supporters of individuals suffering injustice across the world.
It comes as no surprise then, that they are the first salon in Australia to sign up to The Dresscode Project, promoting their salon as a safe and welcoming space for LGBTQ+ clientele.
For owners Brett McKinnon and Brett Albury, the collaboration is about recognising, and fostering, inclusive acceptance of diversity.
Originating in Canada, The Dresscode Project is the brainchild of Toronto-based hairdresser Kristin Rankin, who was spurred into action against gender discrimination following positive feedback from a transitioning client.
This push for inclusivity resonates with Mckinnon; “We know that for many people who are transitioning there is a disconnect between how they feel and how they appear. We are committed to helping bridge that gap in an environment without judgment where they feel welcomed and valued. Your hair should make you feel amazing. It should never be about gender”.
Since signing up to the initiative, several other Australian salons have followed suit: Charm Barber (Melbourne), Radical Hair Design (NSW), Access Hair (Sydney), Hendrix Hair (Gold Coast), Rachael Chandler Hair (Canberra), Ebony Hair (Sydney), A flick of Hares (Kingston), Fable Hair (Brisbane) and ST Hair Design & Beauty (Budgewoi).
Albury says that while last year’s Vote for Marriage Equality was a step forward for the LGBTQ+ community, there is still a long way to go with regard to ending discrimination.
“This is one way we can help put a stop to it and we urge salons across the country to join us.”
Salons wishing to sign up to the initiative can do so online through dresscodeproject.com or by emailing firstname.lastname@example.org
Words by Grace Ormsby