The MATRIX Artist Collective brings together a mix of award-winning artists and emerging stylists from around the globe to collaborate on artistic projects. MATRIX Education is underpinned by core pillars that unite stylists as a community to learn, collaborate and create. This propels peer to peer learning and mentoring at an organic level, enabling the collective group to grow as a community. Ultimately, the community of stylists walk away with the resources, tools and inspiration needed to master and excel at their craft.
The ‘Graffiti Nation’ Trend 2015 collection draws inspiration from the world of graffiti. Like Matrix, modern graffiti originated in America, and the brand takes pride in embracing its American heritage through this inspiration. MATRIX’S local Hair Fashion Authority, Mat Johnson (MJ Salon, SA), travelled to New York as a part of the MATRIX Artist Collective, to inject an Australian vibe into the collection. “We started our creative journey with an inspirational tour through the streets of Brooklyn, to discover how the area was influenced by the street art… it was truly inspiring to see and hear all about how the area has developed from a slum to a supercool art district.”
The purpose of graffiti art is self-expression and creativity… graffiti artists are renowned for pushing the boundaries. They are inspired by the everyday things around them to make the ordinary, extraordinary. Using the graffiti movement as a muse, MATRIX ‘Graffiti Nation’ Trend 2015 showcases bold colour techniques anchored by 3D shading, brave graphic cuts and workable hairstyles defined by structured fluidity. The looks effortlessly command attention and exude the lawless edge aligned to city streets. ”We translated New York’s vibrant street art into a definitive hair collection. “The entire crew was collectively inspired by the bustling metropolis… you could feel the electricity in the studio”, says Johnson.
The ‘Graffiti Nation’ Trend 2015 collection was created with the new MATRIX Style Link range of ultra-performance styling products designed to prep, play and perfect any style.
To find your nearest MATRIX salon, call 1300 656 247 or visit www.matrixaustralia.com
– TJ