LAUNCH: WELCOME THE DYSON SUPERSONIC™ HAIR DRYER PROFESSIONAL

Introducing the Dyson Supersonic™ hair dryer Professional; the ultimate hair styling staple for fast, precise drying – rethought for professional stylists.

Relentless in their pursuit of excellence, Dyson’s trailblazing research and development team continue to raise the technology bar, designing new and pioneering solutions to everyday frustrations while championing innovation and usability across the board.

Having made their first foray into beauty in 2016 (with the launch of their globally lauded Dyson Supersonic™ hair dryer), the brand has only continued to rupture the parameters of science and technology, with the release of their, equally iconic, Dyson Airwrap™ styler and Dyson Corrale™ straightener respectively. And that’s just the beginning.

Hundreds of research hours and tested hair strands later (did we mention the drop tests?) Dyson now welcome their latest feat of ergonomic wonder; a reimagined version of the tool that kicked things off. Enter the Dyson Supersonic™ hair dryer Professional; the ultimate hair styling staple for fast, precise drying – rethought for professional stylists.

Harnessing the brand’s patented airflow technology, the Dyson Supersonic™ hair dryer Professional is powered (emphasis on the power) by Dyson’s patented V9 motor; generating high velocity, high pressure air flow for fast, effortless styling – while meeting the demands of professional styling; from salon to session styling and beyond.

Compact, ergonomically sound and light in the hand, the Dyson Supersonic™ hair dryer Professional is prime for all day use; its handle embedded motor shifting the tool’s centre of gravity for improved balance, comfort and styling functionality. It is also engineered for low noise; its powerful motor acoustically tuned to produce a lowered sound frequency.

As with its predecessors, the new addition leverages Dyson’s famed knowledge of airflow dynamics; its professional concentrator spanning the width of most brushes to create a fast, focused blade of air for precise styling. It also boasts 12 temperature and heat styling combinations, providing maximum flexibility for different hair types and desired styles.

The modern stylists’ best friend, the Dyson Supersonic™ hair dryer Professional protects strands from extreme heat damage, with intelligent heat control functioning to measure its temperature upwards of 40 times per second, thereby preventing extreme damage and protecting the hair’s natural shine – even when positioned close to the hair shaft.

It also boasts a salon friendly, element-resistant exterior, created using hardened, durable materials designed to last longer in assorted environments. Professionals can additionally benefit from the grab-and-go wall cradle and magnetic docks, allowing for quick and easy storage in an array of salon and professionals settings.

Available now, the the Dyson Supersonic™ hair dryer Professional is no doubt a game changer; a kit and salon staple that elevates professional styling while preserving the health and natural shine of your clients’ hair. Hear more about the tool’s tailored functionality from Dyson Hair Care Education Manager, James Kavanagh.

To find out more, visit: www.dyson.com.au/