“As a way of connecting with and celebrating the global hair and beauty industry, we wanted to make this launch as accessible as possible.”

Sassoon International Creative Director, Mark Hayes.

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It’s the iconic powerhouse of creativity that has inspired many a hairdresser over the years to pick up the scissors, and the SASSOON NOW collection from the Sassoon Academy Creative team looks set to carry on this legacy with a celebration of what the Sassoon brand is today. 

Officially launching June 27th through an online event that invites those around the globe to join in, the collection features cuts and colours reflecting free-spirited optimism fused with bohemian modernism. Those who tune in will be treated to technical demonstrations of each look in the collection as well as model presentations, presented from the Sassoon International Creative Team and streamed live from the London Academy.

Enjoy your sneak peak of SASSOON NOW right here, and be sure to catch the live launch direct from the UK on June 27th at 2PM BST… That’s 11PM for us Sydney folk!

Register HERE.