Alfaparf Milano Professional relaunch Semi Di Lino Reconstruction
Alfaparf Milano Professional is enriching its line for damaged hair with a new technology that repairs the hair fibre, providing renewed structure and resistance.
Hair is a fundamental element for expressing personality and unique style. However, the desire to customize it can subject the hair fibre to stress, causing progressing damage over time. For this reason, Alfaparf Milano Professional, an Italian brand that has always been a pioneer in the development of innovative hair care technologies, is enriching the formulation of its flagship line, Semi di Lino Reconstruction, with the innovative A-Z BOND COMPLES active technology, which repairs the hair fibre from the very first application, giving structure and resistance for strong, shiny and healthy-looking hair.
The products in the line have been enhanced with A-Z BOND COMPLEX (patent pending), an innovative technology from the skincare world, consisting of a derivative of glycine which helps to:
– Reconstruct the bonds of the hair, restoring its natural density;
– Give strength and resistance to the hair fibre, reducing breakage and improving its combatility;
– Regain the hair’s wellbeing and natural vitality.
Semi di Lino is the Alfaparf Milano Professional care range designed to make hair more radiant and bring out its authentic beauty. The line covers the different needs for all women and is the ideal tool for taking care of your hair thanks to the actions of its original technologies.
Urban Defence Pro: anti-pollution shield for total protection;
Shine Fix Complex: 24 hours of brightening power from the roots to the ends;
Colour Fix Complex: UV filter and antioxidant to prolong the beauty of colour;
Climate-Proof: protective barrier, it keeps your hair hydrated as humidity and temperature change.
The range of SDL Reconstruction products, which are vegan, have a biodegradable formula** and
are offered with recycled and recyclable plastic packaging*, introduces two new products and
consists of:
– Reparative Low Shampoo: Sulfate free shampoo that cleanses and promotes the
reconstruction process.
Size 250 ml, 1000ml
– Reparative Mask: Mask that deeply reconstructs medium to thick damaged hair, giving
strength.
Size 200 ml, 500ml
– Reparative Light Mask (new): Mask that deeply reconstructs fine damaged hair, giving
strength.
Size 200ml, 500ml
– Anti-Breakage Daily Fluid: Anti-breakage fluid, it finalizes the reconstruction process of
fine damaged hair.
Size 125ml,
– Anti-Damage Shield Cream (new): Protective cream, it finalizes the reconstruction
process of medium to thick damaged hair.
Size 125ml
– SOS Emergency Oil: SOS Emergency Oil is a Professional reconstruction treatment for
damaged hair: from the first application it restores the bond density in the hair, reclaiming
strength and structure. With its anti-breakage action, it revitalizes hair strength.
Size Box of 6 x 13ml Vials
– Reparative Lotion: Reparative Lotion is a leave-in fiber-restructuring treatment that allows
the hair to regain its natural strength and resistance with just one application, protecting the
hair fiber from heat. Used as a professional treatment to protect hair before and after
chemcial services. When used regularly as a leave in treatment after shampoo and mask, it
allows the hair to regain its natural resistance.
Size Box of 6 x 13ml Vials
The Semi di Lino Reconstruction line is available now. For more information on this exciting relaunch, please email sales@alfaparf.com.au or call 03 9336 2088.
Visit alfaparfmilanopro.com.